Privacy Policy

This privacy policy describes the personal data collected when you use our Gume.store website. It also explains how your personal data is used, what choices you have regarding your personal data, and how you can contact us.

1. Registration

To purchase on our website and use the services offered by Gume, you must complete a completely free registration form, which will only be confirmed after you complete all fields. You must complete the form with accurate and truthful information, and you undertake to update your personal data whenever there is any change.

Gume reserves the right, at its sole discretion, to refuse service, terminate accounts, remove or edit content, or cancel orders if it deems necessary.

2. Login & Password

You must choose a login (email account) and password, which will be used every time you wish to use the services offered by Gume.

Your password is your sole responsibility and must be kept secure. Customers are responsible for maintaining the confidentiality of their own passwords, and Gume is exempt from liability for their misuse.

If you forgot or are having trouble creating a new one, please contact oi@gume.store and we will help you.

3. Privacy Policy

In compliance with Law No. 13,709/2018, known as the General Data Protection Law (LGPD), we inform our customers that their personal data and payment information are kept secure. We use a certified and reputable sales platform and the leading payment intermediaries to ensure the security of your purchase data.

Gume is committed to complying with the standards set forth in the LGPD, respecting the following principles:

  • The user's personal data will be processed in a lawful, fair and transparent manner (lawfulness, fairness and transparency);
  • The user's personal data will only be collected for specific, explicit and legitimate purposes and may not be further processed in a manner incompatible with these purposes (purpose limitation);
  • The user's personal data will be collected in an appropriate, relevant and limited manner to the needs of the purpose for which they are processed (data minimization);
  • The user's personal data will be accurate and updated whenever necessary, so that inaccurate data is deleted or rectified whenever possible (accuracy);
  • The user's personal data will be stored in a form that allows the identification of the data subjects only for the period necessary for the purposes for which they are processed (retention limitation);
  • The user's personal data will be treated securely, protected from unauthorized or unlawful processing and against accidental loss, destruction or damage, adopting appropriate technical or organizational measures (integrity and confidentiality).

3.1 Your Privacy

Gume collects, stores, and processes information to improve our customers' shopping experience. This information also allows us to contact our customers to inform them about our products, services, and promotions.

By accessing and/or registering on our website, you automatically agree to our Terms and Conditions of Use.

3.2 Data Collected

When placing an order, customers will need to provide their information for registration with Gume. We request information such as: full name, address, email address, CPF (Brazilian Social Security Number), cell phone number, and credit card number. Please note that the card information provided by customers to the website is encrypted and interpreted only by the partner financial institution. Gume will use the payment information to process and complete your order. Your full name, email address, CPF (Brazilian Social Security Number), and cell phone number may be stored even after the purchase is completed. This allows us to contact you regarding your order, as well as to inform you of the order number and delivery information, if necessary.

In addition to recording your purchases, we also record the products you viewed. This information, combined with your registration data, allows us to improve the customer experience and recommend products more accurately.

To simply browse the Gume.store website, registration is not mandatory.

3.3 Cookies

There are no cookies on the Gume.store website.

3.4 Social Networks

Our registered customers automatically authorize contact via social media, with the option to unsubscribe at any time. When using WhatsApp, Instagram, Facebook, Telegram, Twitter, TikTok, and other social media platforms, we may use your identification data to optimize your Gume experience. We emphasize that we comply with all our partners' terms, privacy policies, and conditions to ensure the complete integrity of our customers' data from these platforms.

3.5 Statistics

Digital browsing content is collected to monitor our customers' website usage preferences. Data such as user browsing patterns, number of page views, and server peaks, when analyzed, reveal where our customers come from and how they interact with us online. This type of information does not reveal who the visitor is on a personal or individual level. We emphasize that, like many websites, ours may use pixel tags or other user tracking technologies without personally identifying users. This data, and similar data from other users, is compiled to improve our products and services, as well as the overall experience of customers browsing our website.

3.6 Disclosure of Information to Third Parties

Gume does not share, rent, or sell any of your registration data to other individuals or companies. However, website statistics and related information are processed in the systems of technology providers contracted by Gume. We do not share payment information with other companies, except with the payment institutions responsible for processing orders. Our customers' full names and shipping addresses are shared with logistics and shipping companies responsible for processing and delivering products so that orders can be delivered to the locations chosen by the customers themselves.

3.7 Security

We have physical, electronic, and administrative security measures in place to protect our customers' payment data and registration information. These protective measures help us prevent fraud and unauthorized access to information, as well as maintain data integrity. Additionally, we have an Internal Security Policy to prevent our employees from accessing your personal information, ensuring your data remains secure at all times.

3.8 Changes to Company Policies

Gume may change its terms and company policies to better serve its customers. Please check this policy frequently. Privacy Policy to stay up to date on possible changes.

Please note that no employee is authorized to contact Gume on behalf of any customer and request payment information. If you have any questions, please contact us at oi@gume.store .

4. Your Rights Related to Your Personal Data

You have the right to request: (i) confirmation of access to your personal data; (ii) an electronic copy of your personal data (portability) and to have this information transmitted to another company; (iii) rectification of inaccurate data concerning you; (iv) erasure or deletion of data or restriction of processing of your personal data in certain circumstances established by applicable law; (v) objection to the use of your data for marketing profiling or direct marketing; (vi) the right not to be subject to automated decisions.

You may exercise your rights by sending written communication to oi@gume.store with the subject "LGPD", specifying:

- Full personal name or company name, CPF or CNPJ number;

- Email address of the user and, if applicable, of their representative;

- Right you wish to exercise on the website;

- Date of order and user signature;

- Any document that can demonstrate or justify the exercise of your right.

Alternatively, the customer may send communication by post to the following address:

Fidalga Street, 897 - Pinheiros Neighborhood - São Paulo/SP - Zip Code 05432-070.

The user will be informed in case of rectification or deletion of their data.

5. Communication

By registering on the website, customers automatically agree to receive email messages or messages through other online and offline platforms regarding promotions and new releases on the website. If they no longer wish to receive these messages, they can unsubscribe at any time by sending an email to oi@gume.store or by clicking the unsubscribe link at the bottom of all our emails.

6. Copyright

The entire website, including its products, designs, layout, photos, texts and other content are the property of Gume.

It is strictly prohibited:

  1. a) Copy, distribute or disclose any material present here - unless you have written authorization;
  2. b) Interfere with or compromise the integrity or security of any part of our online and offline operations;
  3. c) Conceal your identity or commit fraud;
  4. d) Include the Gume brand in any material - unless you have written authorization;

7. Product Descriptions

Product descriptions available on our website are prepared as accurately as possible. However, color variations in product images may occur depending on each user's monitor settings.

If you have any doubts or if there is a mistake and the product does not match the description provided, please contact us at oi@gume.store .

8. Prices and Inventories

Gume sells products with limited stock, so all promotions and announcements are subject to availability. The information, prices, and discounts set forth on this website are subject to change without notice.

Gume reserves the right to correct any errors caused by publishing the prices of our products and not selling the product at the offered price.

The inclusion of a product in the shopping cart does not guarantee your reservation or price. The product will only be reserved for the customer after the order is completed and payment is approved. In case of price variation, the current price will prevail. completion of the purchase.

Promotional products cannot be exchanged under any circumstances.

9. Payment Methods

By registering on www.gume.store, you agree to the prices and payment terms, which are subject to change. Payment can be made by credit card in up to 3 interest-free installments or Pix.

For credit card payments, you must enter your card information on the website to complete the transaction (for details on personal data protection, please review our full Privacy and Security Policy). All personal information is strictly confidential and will only be used to complete your purchase.

If you have any questions about invalid or unauthorized charges, please contact us at oi@gume.store .